Benny Sip


The Olé Way: Rules 1 2 3

Stripping the beautiful game back to it's essence. Play.

“In order to play well, you need good players, but a good player often has the problem of a lack of efficiency. He always wants to make things prettier that the strictly necessary.” - JC

Giving the beautiful game back to the players. Fun. 

“We show the world that you can have fun as a player, you can laugh and have a great time. I represent a time that made it pretty clear that beautiful football is fun and that, in addition, you can conquer titles with it.” - JC

Bringing the beautiful game back to it's foundation. Enjoyment.

“Football must always be played in an attractive way, you must play offensively, it must be a show.” - JC

The Olé Way

1. All teams must play an attacking, attractive and entertaining brand of football. 

2. All teams must play fair. 

3. All teams must try to win the game, but not at the expense of steps 1 and 2. 

To learn more about JC, check out TOVO Football Academy's Global Course Schedule. Join us in New Zealand this coming January 13 - 14, 2018 to learn from JC's son - in - law and World renowned coach educator, Todd Beane. 


Ben Sippola